#TBT: 10 Vintage Beauty Ads From Your Favourite Beauty Brands

Modern-day beauty ads may get a lot of flack (“Where are her pores?!”), but let’s take a minute to pause and be thankful for the great technological advances we’ve made when it comes to the actual products these ads are promoting. For example, we should all be grateful for the fact that we no longer live in a society where something called “pancake makeup” is used as a positive term (feel free to apply your BB cream tomorrow with renewed appreciation).

In case you need a reminder of how different things really were way back when, keep scrolling for 10 amazing vintage ads from your favourite beauty brands!