Frozen Hair, Don't Care: Rihanna Painted Models' Hair Stark White for NYFW

Well, this is unexpected! Yesterday Rihanna unveiled her first full collaboration under Fenty Puma. While sportswear was the focus of the F/W 16 show, we couldn’t take our eyes off the slicked-back white hair. And that epic black lipstick! (It looked a lot like Barry M Lip Paint in Black, £5)

It shouldn’t come as a complete surprise that the models in Rihanna’s show represented an edgy beauty look. The performer herself has donned a dark lip and white-grey hair herself (albeit usually a softer version) as well. She’s also upfront about being very involved in the makeup and hair process for her work, even launching a beauty agency, Fr8me, in 2015.

Keep scrolling to see the best behind-the-scenes beauty moments from the show on Instagram, including snaps of Gigi and Bella Hadid and Stella Maxwell.


Fenty x Puma by @badgalriri ! @imaanhammam @stellamaxwell Thank you Rih ❤️

A photo posted by Bella Hadid (@bellahadid) on


My backstage picture is getting disturbed by this über cutie ???? #FENTYxPUMA

A photo posted by Maartje Verhoef (@maartjeverhoef) on


Stella's Instagram: " @badgalriri #FENTYXPUMA X @bellahadid " #stellamaxwell #bellahadid #

A photo posted by Stella Max Update Account (@smaxwellupdates) on

What do you think of the hair from the Fenty Puma show? Sound off below!

Opening Image: Getty/Kris Connor