8 Plastic-Free Beauty Buys to Help Ease Your Conscience

To mark #WorldOceansDay, today on Byrdie UK we’re sharing all the ways we can be kinder to the ocean—and the wider planet—with our beauty choices. As well as investigating the beauty industry’s plastic problem, we’ll be exploring the art of conscious beauty consumption, zero-waste routines, plastic-free products and teaching you, once and for all, how to recycle your beauty packaging. Plus, follow our Insta Stories for ways you can reduce your plastic usage, not only in beauty but across your entire daily routine.


It’s no secret that plastic waste is costing us the earth. In fact, Greenpeace estimates that 12.7 million tonnes of plastic waste end up in our oceans each year. That’s no small figure, and considering plastics can take 1000 years to decompose, it’s hardly surprising that #BeatPlasticPollution was on the agenda for this year’s World Environment Day.

Still, we find plastic in almost everything—from the punnet that holds your supermarket strawberries to the razors you have to bin because the metal blades can’t be recycled. No one said going plastic-free is easy, but beauty brands are starting to make it a priority, with policy changes rolling out across even large, mass-market corporations.

For example, Aveda aims to use post-consumer recycled materials for all of its products, and most of its bottles are made up of 80% PCR. Meanwhile, Garnier has teamed up with TerraCycle to allow you to drop off your empties at its depots. In exchange, you get points that can be turned into a donation for a nonprofit.

Steps are being made in the beauty industry, but there are things that you can do at home, too. Namely, reviewing your product collection to see where you can swap in plastic-free products on your next shopping trip. To make it easier for you, we’ve rounded up a selection of zero-plastic essentials that a) reduce your carbon footprint and b) are very good.

There you have it—now you can go and make guilt-free beauty purchases.