Prince Fans, Listen Up: The Icon Now Has His Own Official Pantone Colour

Photo: Getty/Richard E. Aaron

Prince fans, assemble. Pantone has released a brand-new shade of purple in honour of the late pop legend, and it’s the exact hue Prince adopted as his style signature in Purple Rain. The colour experts at Pantone have named the shade Love Symbol #2, after his famous logo, and it’s a perfect blend of dark murky violet that matches his custom-made Yamaha piano and endless supply of velvet suits and silk shirts.

“We are honoured to have worked on the development of Love Symbol #2, a distinctive new purple shade created in memory of Prince, ‘the purple one’,” Laurie Pressman, vice president of the Pantone Color Institute, says in a statement. “A musical icon known for his artistic brilliance, Love Symbol #2 is emblematic of Prince’s distinctive style. Long associated with the purple family, Love Symbol #2 enables Prince’s unique purple shade to be consistently replicated and maintain the same iconic status as the man himself.”

We already know purple is going to be a big A/W 17 fashion trend, so why not let a little purple rain down on your makeup bag too?

Ready for a first look? Here it comes…

Photo: Pantone

Arriving just over a year after the death of the icon, Love Symbol #2 is set to take pride of place in Pantone’s palette of official colours, available for everything from paint and wallpaper (we’re seriously tempted) to fashion and makeup. Talking of which, and we’re pretty sure Prince would approve, there happens to be an on-cue influx of deep-purple products currently hitting the beauty shelves. So if you’re keen to emulate all things Prince, keep scrolling for our favourite purple makeup products currently trending in the beauty aisles. (If you’re more of a “Raspberry Beret” kind of girl, however, you’ll love our pink eye shadow guide.)

Next up, this ’90s makeup trend is back, and it’s better than ever.