I Went to Seoul and Learned 8 Makeup Secrets Korean Women Use to Look Younger

I'm going to pull a Kanye and say yo, Korean skincare, I'm really happy for you, but Korean makeup is one of the most innovative categories of all time. For one, the textures are unbelievable: The highlighters are buttery-smooth and melt into your face like second skin, the lip tints give the Popsicle-stained look without feeling dry, and the cushions, oh yes, the cushions. You might recognise a cushion compact for foundation considering even drugstore brands now carry them, but in Korea, they have cushion everything—cushion brow pomades, cushion blushes, cushion eye shadows, cushion highlighters… The list goes on. All of these textures contribute to the ethereal, dewy, glass-skin effect we all dream of achieving, but there’s also so much more Korean makeup can do—namely, help you look younger. “In America, I think girls want to look sexier and more mature,” says Korean makeup artist Cat Koh during a recent masterclass I attended in Seoul. “In Korea, we love looking younger.” This has resulted in a slew of makeup application techniques that are all meant to help you channel your most innocent, wide-eyed (literally), youthful self. Lucky for you, I took copious notes during Koh’s class, which I’m sharing ahead. From puppy dog eyes to fruit juice makeup, keep scrolling for eight makeup tricks Korean women use to look younger.