When you're Kim Kardashian West, there's no season like Yeezy Season 3 to debut a new 'do. During Kanye's fashion week takeover of Madison Square Garden in New York City, Kim turned heads more than usual with a drastic new look:
Quite the post-pregnancy debut, no?
We're 99.9% sure it's a wig, but if you're thinking about taking the platinum plunge yourself, just consider the upkeep: A color-saving shampoo, like Davines Alchemic Silver Shampoo (£15), is a non-negotiable.
What do you think of Kardashian's new color? Sound off below.