Shay and Gigi’s Makeup Artist Convinced Us to Finally Try This Look


Matteo Prandoni/BFA/REX/Shutterstock

When it comes to makeup, Patrick Ta knows a thing or two. He is the go-to makeup artist for pretty much every young, hot thing in Hollywood: Gigi Hadid, Shay Mitchell, Joan Smalls, Jenna Dewan-Tatum and of course the Kardashians/Jenners. What Ta is incredibly talented at is taking the kind of bright colours that would usually make us recoil to the safety of our Naked Palette, and make them feel totally natural and wearable. It’s a pared-back, cool-girl take on beauty, but in the joy of technicolour. 

We caught up with Ta on his recent trip to London for the launch of La Mer’s new The Soft Moisturizing Lotion (£170), the brand for which he is now Global Makeup Artist Ambassador and begged him to reveal his secrets. Keep scrolling for his guide to how to feel comfortable and look great in colour…