3 Hacks to Get the Most Out of Your Hair Colour

Denis De Souza, Joico’s celebrity colourist and spokesperson, has a client list that reads like a who’s who of Hollywood: Jenna Dewan Tatum, Olivia Wilde, Rumer Willis, and Mila Kunis to name a few. His signature is super-glossy yet effortless colour, so we quizzed him on how to have the best salon experience and how to eke out that salon-fresh look for longer. Because no one wants to see their hair colour fade (or worse, turn brassy) and the shine begin to dull within a mere few weeks. Keep scrolling for Denis’s three simple hair hacks that will keep your freshly coloured hair looking its shiny, happy best for longer.