You know that ancient proverb Give a woman some face cream, and she has good skin for a day; teach a woman to shop, and she has good skin for a lifetime? No? Maybe that's not how it goes… But in any event, we at Byrdie firmly believe in the power of shopping smart. Case in point: the drugstore beauty aisle. As much as we love our prestige products, perusing the drugstore gives us the same warm, fuzzy feeling—even slightly more so considering the fact that drugstore products are wallet-friendlier and oftentimes work just as well as their costlier counterparts. Which is why we've been itching to purchase the latest drugstore beauty launches brimming with skin-transforming products, beautifying makeup and new innovations that parallel the year's new trends. Want to find out which launches are at the top of our lists? Keep scrolling!
Need hydration but hate heavy creams? This is for you. It boasts the hydration of a rich moisturiser with aloe water and hyaluronic acid, but it's light as water and easily absorbed.
The Baby Lips that reside in each of our handbags has gotten a bit more hydrating with its new formula. It combines bold, saturated pigments with moisturising oils that melt seamlessly onto lips for bold yet refined colour.
Get ready to add yet another makeup brush to your collection. NYX's new brush is designed to fit the natural curves and contours of your face, which allows for a more even and precise application that looks extremely natural. Snap it up alongside the new Total Control Drop Foundation (£14)—more drops of this foundation equal more coverage so you can tailor your foundation look to your mood.
Sunscreen always give you spots? Try this. The zinc prevents breakouts, while the antioxidant formula both protects and mattifies oil/combination skin.
Looking to make your brows stand out a bit more? This easy-to-use highlighter helps chisel your brows for a more precise look, or, if you're not into the Instagram brow trend, you can use it as a concealer to hide stray brow hairs.
Rich in hyaluronic acid, this oil-free, lightweight moisturiser locks in moisture to keep skin hydrated even of the hottest of days.
Essie's newest collection is infused with camellia extract and collagen so that you can paint your way to stronger, more beautiful nails without an extra step in your manicure. The collection launches with four sheer pastel shades: peach, lavender, a pearlized sheer yellow, and pale pink.
I'm not exaggerating when I say that these are the best makeup wipes I've ever used. They're highly saturated in micellar water for maximum makeup absorption and are extremely gentle so you don't get that scratchy feeling some wipes give off. I've been using them religiously for a few months, and somehow, my skin always looks better the next morning. In other words: Get to know Garnier Micellar Cleansing Wipes.
Three different clays have been blended with red algae extract, thanks to its brightening ability. Kaolin clay absorbs excess sebum, montmorillonite eliminates imperfections and ghassoul clarifies the complexion. Glowing skin for £8? We're hooked.
If you can never decide between brow powder, gel or pencil then this 3-in-1 product has your name on it. It comes in 10 shades so everyone can fake their way to perfect brows.
L'Oréal's most natural hair range to date, this conditioning balm contains three oils: safflower, soya and coconut to leave dry hair incredibly silky. It's free from silicones, parabens and colourants.
This fruity lip balm doesn't just look fun and taste great, but it boasts SPF30 to keep lips both nourished and protected throughout the summer months.
Not only does this hair cream smell divine (if you like coconuts), but it also defines, strengthens and moisturises every strand.
For starters, this rose toner is jaw-droppingly affordable. Use after cleansing to soothe tight skin and remove any last traces of makeup. You can also use it to refresh your complexion on hot days.
Find blusher a bit tricky to get right? This sheer cream-to-powder formula blends like a dream and gives your complexion a flattering flushed appearance. It's mistake-proof, promise.
Next up, your definitive guide to nailing every eye makeup look.