If most people told us to pay $50 for a nail polish, we’d laugh in their face and call them crazy. When Christian Louboutin told us to, we immediately snatched up a bottle of his eponymous line’s stiletto-shaped lacquer. That’s why when we caught wind that he’d be launching a new nail product right on the heels of his now sold-out lacquer, our ears (and nails) immediately perked up.
Allow us to introduce you to the Loubi Under Red ($45), Louboutin’s brand new nail product. At first glance, it looks like any normal polish (complete with a dagger-like applicator). But unscrew the top, and you’ll be greeted with something new—the applicator is small, pointed, and foamy. It’s meant for painting the underside of your nail red, à la Louboutin’s signature sole. You can also use the unique applicator to create lines and designs on the top side of your nail—only in the line’s signature red, of course. “The red sole was born from red nail polish,” Louboutin says. “I am giving back to nails what the shoe took from the nails many years ago.”
The nail polish is available on October 13 at ChristianLouboutin.com, and if the response to his first nail launch is any indicator, we have a feeling it’ll get snatched up faster than you can say “stiletto nails.”
Keep scrolling for more photos of the Loubi Under, as well as the Louboutin manicure created by Madeline Poole!