So many beauty products, so little time. With beauty shelves brimming with new products for us to get our hands on, finding your holy grails isn't all that easy. After all, most of us have tested out 10 lipsticks just to find one that's right for us. To be honest, with so many dreamy products around, it's really a great time to be alive. But we've decided to make things easier for you so you can spend less time browsing. Ahead are the all-time greats. Some are new, and others are classics (with some surprises in the mix). Most importantly, these are the best makeup products that should always have a place in your routine. If we were dishing out awards, none of them would leave empty-handed. These unrivalled formulas and shades are what you need to get your hands on immediately.
Believe the hype: This super-precise liner is all that's standing between you and finally nailing that sharp feline flick. The inky pigment also stays put—even if you rub your eyes.
This is the ultimate coming-of-age red lipstick—and for good reason. The long-lasting matte formula gives a nod to Old Hollywood with its blue-red shade. It's also one of those shades that manage to suit so many skin tones too.
This beloved foundation launched in 1995 and has stood the test of time. It has the ideal balance of adding coverage without being overwhelming or irritating the skin. It's exactly what minimal-makeup days are all about.
Growing up, this was the mascara that everyone wanted to get their hands on. Mascara brushes have seen so much innovation and advancements since the launch of Diorshow, but this one is still going strong. The microfibers in the formula steal the show for volume.
It seems like a distant memory when people would head to the U.S. to bring armfuls of these back. As our collective obsession with brows grew, this was the go-to product. There's really nothing like it for defining sparse brows. This will stay put all day.
You'd never think that a pink sponge would be powerful enough to change the way that everyone applies their makeup. It sure did, though. It gives you a flawless but still natural-looking finish and manages to make every single foundation look infinitely better.
Just look at that brush. If you're blessed with killer brows that just need some definition, this is for you. The petite brush is precise, so you'll be able to control exactly where you want the product to go.
You've heard the entire Byrdie UK team bang on about this product multiple times now, but that's because it's so damn good. The coverage is super light but layers skin in this dewy, wet-look glow we've never seen from any other product.
Trust us—this eye shadow is guaranteed to get you the most compliments. This is easy to blend and doesn't hold back on pigment.
Under-eye concealer creases are no joke, so we're forever grateful for this crease-proof formula which is also incredibly easy to apply. The lineup of shades is also very impressive.
A permanent resident in the beauty hall of fame, this cult buy was created in 1992. Its light-reflecting particles brighten and illuminate like nothing else.
When you invest in the other 20 products on this list, you need this primer to keep them all in place and looking their best. This is the building block to a pro-level face—trust us.
If you're constantly chasing a glow, this foundation is about to change the game for you. There should be a picture of this underneath the dictionary definition of "dewy," as that's exactly what finish it gives.
You can afford to leave your touch-up toolkit at home when you're wearing this foundation. It will see you through sweaty commutes, humidity and the many other foundation melters. Not only does it stay put—it also has a fresh finish, despite the high coverage.
Do you remember where you were when Fenty Beauty first launched? It was the day that shook the beauty industry—and not just for the incredibly diverse shade range. Its highlighter range gives you all the radiance you could ever ask for.
This is the easiest way to get in on the NYC cool-girl aesthetic that's all about effortless beauty. You just need to dot this onto your cheeks, blend it in and go. It gives a natural flush you can build up for more impact.
Even the most bronzer-obsessed will be hooked by this palette's sculpting capabilities. These shades will define your face and add light to all the right spots.
There's always mass hysteria when a new Urban Decay palette launches, and it's because they never fail to impress. This one has all the shadows you need to create a shimmery smoky eye. They blend expertly together but are strong enough to be worn solo.
These are reusable, double-layered and just downright amazing at opening eyes. If you've struggled to find your perfect pair of false eyelashes, look no further.
You'll receive an onslaught of compliments on your eyelashes once you apply a few coats of this fan-fave mascara. It lengthens, separates and makes its way through eyelashes until they're in their absolute best shape. Bonus tip: Grab the travel-sized version for your lower lashes. You won't regret it.
You'll want to carry this complexion-boosting stick of joy with you everywhere you go. Dab some onto the cheeks for a believable blush that just melts right in.
If you're feeling a bit beauty fatigued, consult this list to find reliable products that are guaranteed to elevate your makeup game.