Earlier this summer, Kylie Jenner revealed that she was working on a beauty website that would chronicle her many tips and tricks. And apart from a few cryptic Instagram posts, we didn’t hear much more about said website. Today, all the secrets are revealed. Well, sort of. TheKylieJenner.com is live and filled with “Kylie Glam” tutorials, behind-the-scenes looks at her photo shoots, and predominately OOTDs that show you how to get the Kylie look for less (way less). There’s surprisingly less beauty content than we were originally led to expect, but what’s even more surprising is the price tag. That’s right; TheKylieJenner.com is a subscription-based site, which you’ll discover after clicking around her site. A few posts are visible, but to “unlock” the rest (and the majority) of the Kylie’s world, you’ll need to pay up $3/month (though you do get your first week free). Now, $3 per month (or about $36 a year) is hardly going to break the bank for most Kylie fans, but this is a first among other celeb sites out there. Well, “first” may not be completely accurate, considering the rest of Kardashian-Jenner ladies have launched or will launch sites of their own all with the same pay-per-month model. Want a sneak peek before you sign up the website and accompanying app? Click play on the video below to see Kylie’s preview.
Lucky for Kylie fans unwillingly to pay the price, she gives away plenty of beauty secrets in the press. We already know her favourite foundation is Charlotte Tilbury’s Light Wonder Foundation ($45) and that MAC’s Lip Pencil ($17) in Spice is (one of) her go-to lip colours.
Will you sign up for Kylie’s new website? Tell us below!