The Lavish Beauty Rituals of the 1%
There are few things we have in common with the one per cent, but a basic grooming ritual does happen to be one of them. Which is cool and all, except ours probably consists of a five-step skincare routine and the occasional facial while theirs include everything from at-home LED devices to the occasional facial… for their pre-teen children (hi, Apple). It’s all very fascinating stuff, which is why we compiled some of the most lavish, weird, and wonderful rituals of the rich and/or famous for your viewing pleasure ahead. Cheers to one day being able to bathe in Evian!
Keep scrolling to see the beauty rituals of the very wealthy.
Evian Bottled Water 24-Pack (£30)
Right. The whole Evian thing? That actually happened. There once was a hotel in Miami that offered an “Evian Experience” and allowed customers to bathe in a tub filled with over 1000 liters of Evian. This luxurious experience was coupled with culinary creations and chilled champagne, naturally, and rang in at a measly £3420. The first celeb to christen the treatment? Serena Williams, who said she could “feel the difference from the moment I stepped in” because the “water was so pure.” We’re assuming Williams was contracted to do this since Evian was a sponsor of the U.S. Open, but still—we can only imagine how silky smooth her skin was afterward.
We love Chrissy Teigen for her unabashed humour and honesty—which is why we weren’t surprised when she told us the women in her family have always battled with stretch marks. We were surprised when she told us her secret for keeping stretch marks off her pregnant belly is none other than La Mer’s The Concentrate (£335). This super-potent serum rings in at £335 for 50ml or £245 for 30ml, and we imagine it would last a long time when used a drop at a time for your face. Considering the fact the one’s belly is a considerably larger area, Teigen must go through these bottles swiftly—but she is an ambassador for the brand, and she did say she’s “very lucky” to get constant refills on the magic potion. BRB, dreaming of the day when we’re swimming in endless La Mer.
Chantecaille Gold Energizing Eye Recovery Mask (£185)
“Ugh, I have too much gold, let’s put the extra on my face,” said no one ever, but some celebrities certainly come close. Bar Refaeli made headlines when she Instagrammed a photo of herself getting a dripping 24K gold facial a few years back, while other celebrities like Ellie Goulding, Poppy Delevingne, and Cameron Diaz have been reported to indulge in gold-infused facial treatments at the May Fair Hotel in London (at a whopping £1000, we might add). In case slathering your face in the Midas-approved precious metal isn't on your horizon, there are plenty of skincare products nowadays that list gold in the ingredients but won’t cost you a month’s rest.
Quasar Baby Quasar Plus (£270)
We could dedicate an entire story to Kim Kardashian's skincare routine, but we'll just focus on one aspect of her £700-and-up routine: a device called the Quasar MD Plus. This at-home LED light therapy machine contains the most powerful LED light for at-home use and rings in at a whopping £400 (the Baby Quasar version is a bit cheaper, at £270). Supposedly, the LED light can plump up wrinkles and promote firmness after just three minutes of use. We. Want.
Who needs coffee when you have an IV drip? Celebrities like Madonna, Lana Del Rey, and even Liam Hemsworth have been said to visit doctors (the latter two go to Dr. Ehsan Ali at Beverly Hills Concierge Doctor) who administers IV drips infused with B12 and a cocktail of other energy-boosting vitamins.
Sonya Dakar Flash Facial (£72)
According to The Daily Mail, Gwyneth Paltrow not only goes to celeb-favorite esthetician Sonya Dakar for facials, but also now treats her 11-year-old daughter Apple to mini facials as well. “She loves it,” Paltrow says. “She said ‘Mummy, you have to go only to Sonya.’ She’s so into health.”
Find out more about Gwyneth Paltrow's beauty routine, from workout playlists to her weakness for martinis.
Leonor Greyl Masque Quitessence (£84)
Clarins heiress Virginie Courtin-Clarins told Into the Gloss that she swears by Leonor Greyl products, a luxe line of French haircare products that favour natural, botanical-based ingredients. Perhaps the most indulgent product in the line is the Masque Quintessence (£84), which contains exotic oils that revive dull, dried-out strands. Other fans of the mask include everyone from Madonna’s hairstylist to Kate Upton.
Shiffa Basil & Mint Body Scrub (£55)
We imagined Donald Trump’s daughter Ivanka would have an incredibly extensive, lavish beauty routine, but as far as we can tell, her regimen is surprisingly straightforward and basic. The one indulgence we do covet, however, is her first time at a spa. She told NewBeauty.com that her first spa experience was the age of seven in Paris (naturally). “My mother took me for my first manicure at age 7 at the Ritz in Paris, prior to attending the couture shows,” she says. #Normal. Nowadays, she says she recommends the Turkish Hammam treatment at the Trump SoHo, calling it an “unparalleled experience in luxury.” The 45-minute treatment comes in at just under £150, which seems somewhat reasonable given Ivanka Trump’s high praise. (To re-create the hammam experience at home, we highly recommend Shiffa Dubai’s luxurious line of body products.)
Were you surprised by any of these rituals? What's the most indulgent beauty ritual you've ever tried? Tell us below!