The Most Diverse £10 Foundation Is Here

Elinor Block

Foundation can be a divisive product. And it's not because people don't want flawless skin. We've heard many a horror story of mismatched foundation that makes your face and neck look totally different, a too-light or a too-dark colour for their skin, or just an overall orange effect. All of this, understandably, can be off-putting, but a new product is set to help rectify this problem. 

L'Oréal Paris has launched their True Match foundation, which promises to match 98% of UK skin tones. The collection includes 23 shades and is the largest offering of diverse colours on the mass market. The foundation uses a new pigment combination in order to get more precise skin matches, and it also promises to be super moisturising thanks to its mix of four oils. Where do we sign up?

But it doesn't just match your skin colour, it also works with your skin's undertone, whether you have a warm, neutral or cool colouring, to give your complexion a true coverage. Keep scrolling for some tips on how to best apply foundation and also where to buy it now. 

Want more complexion-boosting products? Check out our guide to the best foundations in the world

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