With a desire to preserve the traditions of Provence, France, Olivier Baussan founded L’Occitane, a beauty brand focused on using natural ingredients sourced directly from the southern region of France. L’Occitane was built on the idea of tradition, creating a link between man and his environment and supporting the preservation of immortelle plants in Corsica, which are the main ingredient used in the new Divine Immortelle collection.
Just like your wardrobe, your beauty routine requires a fresh start come fall. After a summer spent basking under the sun and playing in the surf, some rejuvenation is in order, and L’Occitane’s Divine Cream ($106) is just what you need to whip your skin—gently, of course—into shape.
There are seven plant-derived active ingredients at the core of the lightweight formula. Combined with the essential oils of the Immortelle Flower, L’Occitane’s Divine Immortelle Cream helps to fight visible signs of ageing and restore skin’s lost substance. It acts from the heart of cells* to help maintain skin’s youthful appearance. So yes, it’s earned its name.