This Store Is the Best Place to Shop for Indie Beauty Brands

Shannon Peter

When you're looking for cool new beauty products to fill your bathroom cabinet and impress your friends, where do you look? Of course, Cult Beauty is a great first port of call, plus Urban Outfitters and Anthropologie often have interesting and largely unknown brands to get acquainted with. But do you ever think to look at Free People?

Us either. We love the store's boho style floaty dresses and dainty jewellery, but it turns out it's also home to around a gazillion incredible beauty products from brands hailing from all corners of the globe. From California-based skincare lines to Parisian makeup ranges, this is where we're looking to find "the next big thing" in beauty, and we're more than happy to let you in on the secret too.

Click through to discover the most unusual indie beauty products we've been ordering at Free People.

Explore: Free People

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