8 Genius Beauty Inventions

Mary Peffer

We love that crowdfunding campaigns have become so popular, but it can be difficult to sift through gimmicks and score the real gems. That’s why we were pumped Allure did the work for us by selecting eight products we need to know. 

The standout is a dual compact/iPhone charger that just so happens to nail it in the design department. It would have been painfully easy for this to end up as another bulky Mophie-esque product. (Not that we don't heart our Mophie!) Thankfully, the Pearl Compact Mirror + USB Rechargeable Battery Pack ($40) keeps it sleek and minimal. We are literally buying this today in gold. 

Honorable mention goes out to Sweat, a line of cosmetics developed specifically to be worn while you work out. The line's Twist-Brush + Mineral Foundation SPF 30 ($48) was such an obvious beauty need. We look forward to putting it to the test.

Head on over to Allure.com to see six other innovative projects that aim to make life a little easier. And let us know what beauty innovation you would like to see crowdfunded in the comments!

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