Are Serum Foundations the Next BB Cream?

Katie McCarthy

Serum, anti-ageing treatment, sunscreen, foundation—your skincare routine has more layers than a Pinterest wedding cake.

Not anymore. If you switch to serum foundation, you can have a minimalist routine with maximal benefits. Serum foundations hydrate, protect, and repair skin while providing flawless-looking medium to full coverage.

If you love BB cream but need more skin-perfecting oomph, then serum foundation is the product for you.

Keep scrolling for the eight best new serum foundations to try.

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